March 5, 2018

Predatar gears up for expansion with new hire

Andy joins Predatar having spent the previous six years at a storage software company, developing its channel across Europe and Asia.

We thought we would ask Andy a few questions to find out what makes him tick

Q. Andy, why did you decide to join the team at Predatar?
A. The opportunity to build a global network of interconnected IT channel players is unique. It’s not something I’ve seen before despite my extensive experience in the channel

Q. What interests you most about the opportunity?
A. The IT channel is at a critical tipping point, margins are being squeezed and new business models are required to delight customers and maintain relevance. Predatar provides both the platform and the processes to quickly build a global channel ecosystem

That’s great Andy but can you tell the readers a bit about yourself?

Q. Who’s your favourite sports team?
A. Gloucester Rugby Club

Q. You’ve just been handed a sausage sandwich. Do you add red sauce or brown sauce?
A. Mustard!

Q. English, French or American?
A. Stupid question. English, of course

Q. What’s the coolest thing you have ever done?
A. As a co-driver, saloon car racing with Damon Hill in 1992, the year before he got his Formula One drive. Damon went on to win the F1 title in 1995

Q. What’s your favourite joke (keep it clean please)?
A. “I needed a password eight characters long, so I picked Snow White and the Seven Dwarves.”

Commenting on Andy’s appointment Alistair Mackenzie, CEO at Predatar, highlighted the focus on channel transformation:

“With Andy’s industry knowledge and channel engagement experience, Predatar is better positioned to really help its partners evolve and build profitable, recurring business models. We are delighted to welcome him to the team”.

Would you like to say “hello”?

Andy will be with the team when it visits Las Vegas later this month for the IBM Think 2018 conference. Please come say hello at booth #793 and if you’re nice to him he might give you a free Predatar t-shirt!